Expanding the retail universe for O2.
O2 Retail
O2 wanted to create a revolutionary new retail experience that would put digital exploration centre-stage. To answer this challenge we designed to revolutionise new store to provide a new destination for people to not just buy a mobile phones, but to learn about and be inspired by the latest technology. The experience was displayed on 24 55” connected touchscreens so multiple users could interact and explore the very latest technology and inspire tutorials delivered by expert O2 Gurus.
